Thursday, February 5, 2009
Bridge for Africa- Online Store
BRIDGE FOR AFRICA IS...
The idea for BRIDGE FOR AFRICA was born in 2003 when a Zimbabwean and an American met in South Africa and exchanged ideas from the two continents. This exchange sparked the idea that establishing a partnership between Africa and the U.S could be a winning combination to promote the dignity of work and self-sufficiency in Africa. Our director on the ground in Africa began to search for underprivileged artisan communities, establishing relationships with the various groups, and communicating ideas and product samples to the U.S. BRIDGE FOR AFRICA’s U.S branch focuses on marketing, distribution, education and channeling feedback on product development to Africa. Through this partnership, BRIDGE FOR AFRICA has realized the incredible potential for marking a difference in African artisan communities, by harnessing the outstanding artistic talent of African artisans to create marketable products for sale in the U.S.
At BRIDGE FOR AFRICA, our U.S and African partners collaborate in Building Resources to Inspire Dignity, Growth, and Empowerment. We currently work with artisans in Namibia, South Africa, Botswana, Kenya, Zambia, Rwanda and Uganda to design, produce, and market high quality handmade products. The proceeds from the sales of these products benefit the artisans and their communities, with at least 50% of the product price paid to the artisans groups, and the remainder of the proceeds reinvested in community development, job creation, and training initiatives.